Aparna Nadendla

We need to come up with advancements to the wide spreading internet technology, with high-quality online streaming, improved sound system, and decorated with appealing lighting systems. It is imperative that we all stand together to make all these shows as ticketed events in support of those artists who depend on their art for a living. We must refrain from thinking that online shows are catchall designations or have amateurish content, and these performances should not be considered as ubiquitous to the point where it will be a vestige of dignity. The success of a live performance depends on the audience’s reaction, to which online shows are no exception. We must make all sorts of arrangements to provide an engaging rendezvous for artists and viewers, where artists will be able to present their art forms with full comfort, and viewers will get the pleasure of watching performers in an online event. Sponsorship and advertisements can be a good monetary support for organizing these online events and may help to keep the ticket cost affordable.

Art forms faced a major setback during the Spanish Flu outbreak in 1918, but the comebacks were much stronger than the setbacks. Goes without saying that the same holds for us. It is really encouraging to see that in New York City (amongst other places), there are many venues that have started hosting ticketed online events with a virtual audience, where artists are performing on the stage or in studios, as to not be restricted to the limited infrastructure of home. It is important for the audience to adopt new ways of enjoying music and performances. With a proper setup, we all can build an excellent medium to spread our Art forms globally, where young and budding artists remain connected, always keeping their spirits up. Already established artists will guide the industry, and we will prove again that the adversity always brings out positivity, innovation and creativity. Nothing can stop art to flourish, as it will always find a way to survive